PrivacyPolicy.

This Privacy Policy explains how and why Voicu Octavian-Mihai PERSOANA FIZICA AUTORIZATA, trading as TASTEEM ("we", "us", or "our"), collects, stores, uses, and shares ("processes") personal information when you use our Services at www.tasteem.com. It covers two groups of people: restaurant account holders and their team members, and guests who use a TASTEEM chat widget or a TASTEEM guest profile ("Discover").

Last updated

October 13, 2026

Version

2.0

Introduction

Legal name

Voicu Octavian-Mihai PERSOANA FIZICA AUTORIZATA

Doing business as

TASTEEM

Country

Romania

What we do

TASTEEM provides an AI-powered restaurant recommendation and analytics platform that helps restaurants deliver dish suggestions to diners while giving owners insight into menu performance.

Our commitment

We process personal data in line with the EU General Data Protection Regulation (GDPR), the Romanian implementing law, and, where they apply, the UK GDPR and US state privacy laws such as the California Consumer Privacy Act (CCPA).

Quick Summary

What matters most:

We collect

For restaurant accounts: name, email, billing identifiers, menu and restaurant data, and security logs. For guests with a Discover profile: email, optional name, and the dietary and nutrition preferences you choose to save.

We use it for

Providing AI recommendations, analytics, billing, security, and service improvement.

Health data

Allergies and dietary needs saved in a guest profile can be health-related. We only save them with your separate, explicit consent, and you can withdraw it at any time.

We share with

Service providers only: Stripe (payments), Vercel (hosting), Cloudinary (images), OpenAI (AI), Resend (email), Google (sign-in and, with your consent, website analytics), and our database provider.

We don't

Sell your data, use it for advertising, share guest profiles with restaurants, or use advertising cookies. We use Google Analytics on our marketing website only if you accept analytics cookies.

Your rights

Access, correct, delete, and export your data.

Retention

Account data is kept while your account exists. Restaurant analytics are kept for 30, 60, or 120 days depending on the plan.

Security

Encryption in transit and at rest (provided by our hosting providers), hashed passwords, role-based access, and activity logging for team accounts.
01

Who Is Responsible For Your Data

1.1

Restaurant account holders and team members

We are the data controller for your account, team, billing, and security data.

1.2

Guests using a restaurant's chat widget

When a diner chats with the assistant on a restaurant's website, the restaurant decides to offer the chat and is the data controller. We act as its data processor under a Data Processing Addendum (https://www.tasteem.com/dpa).

1.3

Guests with a Discover profile

When you create a TASTEEM guest profile, we are the data controller for the profile. Restaurants do not receive your profile, name, or email.

02

Information We Collect

2.1

Account & Authentication Data (restaurant users)

  • Name and email address
  • Password hash (we never store plain passwords)
  • If you sign in with Google: your Google account identifier and the sign-in tokens Google issues to us
  • Session tokens that keep you logged in
  • Your role within a team (member or admin)
  • Consent records: whether you consented, when, which version of these documents you accepted, and your optional marketing consent
  • Account timestamps: creation, last update, and deletion

Legal basis

Contract performance (account management), legal obligation (consent records), consent (marketing)

Why we need it

  • Authenticate you securely
  • Communicate service updates
  • Manage team permissions
  • Keep a record of your consent
  • Send marketing emails (only if you opt in)
2.2

Team Information

  • Team names, members, roles, and join dates
  • Invitation records: invitee email, role, who invited them, and status (pending, accepted, rejected)

Legal basis

Contract performance, legitimate interests (security)

Why we need it

  • Manage multi-user restaurant teams
  • Control access based on roles
  • Track team activity for security
2.3

Billing & Subscription Data

  • Stripe identifiers: Customer ID, Subscription ID, Product ID
  • Plan name and subscription status
  • Daily AI token usage per team and restaurant

What we don't collect

  • Credit card numbers, CVV codes, or full payment details. Card data is handled directly by Stripe (PCI DSS compliant)

Legal basis

Contract performance, legal obligation (accounting and tax records)

Why we need it

  • Process payments and manage subscriptions
  • Track usage against plan limits
  • Generate invoices
  • Comply with tax and accounting rules
2.4

Restaurant & Menu Data

  • Restaurant name, address, city, country, opening hours, and currency
  • Logos, background images, and branding settings (colors, fonts, welcome message, chatbot tone and formality)
  • Landing page settings, including social media links you provide
  • Menu data: dish names, descriptions, prices, categories, ingredients, toppings, allergens, dietary flags, spice level, nutritional values, weight, availability, and images
  • Vector embeddings of menu items (used for semantic search)
  • API keys and demo codes you generate

Important note

You are responsible for the accuracy of this data, especially allergens and nutrition. See our Terms of Service.

Legal basis

Contract performance

Why we need it

  • Generate AI-powered recommendations
  • Match guest preferences to dishes
  • Show allergen and dietary information
  • Calculate nutritional values
  • Enable semantic menu search
  • Display recommendations on your website
2.5

Anonymous Restaurant Analytics

  • Daily and hourly recommendation session counts and total session duration
  • Which dishes were recommended and how often
  • Positive or negative feedback on a dish
  • Menu section view counts and menu filter usage (which dietary or allergen filters were active, and how many dishes were shown)
  • Monthly dish insights (recommendations, views, conversion rates, peak day)

Privacy note

These statistics are aggregated per restaurant. They contain no guest name, email, account ID, or other identifier, and we do not use them to track individual diners.

Legal basis

Contract performance, legitimate interests (service improvement)

Why we need it

  • Give you business intelligence dashboards
  • Improve recommendation quality
  • Suggest menu optimizations
  • Help you identify trending dishes
2.6

Guest Profiles (Discover)

  • Email address and a password hash
  • Name (optional)
  • Dietary preferences and allergens you choose to save
  • Nutrition targets (calories, protein, carbs, fat) and spice level preference, if you set them
  • Profile creation and update timestamps
  • A record of your consent (when, and which version)

Health data note

Allergies, dietary needs, and nutrition targets may reveal information about your health. We process them only with your explicit consent, given by ticking a separate box when you create or update your profile. If you do not consent, you can still use the chat without a saved profile.

Legal basis

Contract performance (your account), explicit consent (dietary, allergy, and nutrition information)

Why we need it

  • Create and secure your guest account
  • Personalize dish recommendations to your dietary needs and goals
  • Show you suitable dishes at restaurants that use TASTEEM
  • Keep proof of your consent
2.7

Chat Conversations

When you chat with an assistant, your message is processed in real time and sent to our AI provider to generate a reply. We do not store the text of conversations in our database. If you are signed in to a guest profile, the preferences you saved (dietary flags, allergens, nutrition targets, spice level) may be included in the request so recommendations fit you. We do not send your name or email to the AI provider. Please do not enter information you do not want processed in this way.

Why we need it

  • Generate replies to your questions
  • Keep recommendations relevant to your saved preferences
2.8

Security & Technical Data

  • Activity logs for team accounts: user, team, action, and timestamp
  • API key usage (last-used time)
  • Authentication events and session tokens
  • Error logs and system performance data

Other providers

Our hosting provider (Vercel) and other infrastructure providers process IP addresses and technical request data in their server logs as part of delivering the service. We do not store IP addresses in our own database.

What we don't collect

  • IP addresses (in our own database), browser fingerprints, advertising identifiers, or precise location

Legal basis

Legitimate interests (security, fraud prevention), legal obligation

Retention

Activity logs are kept for 1 year.

Why we need it

  • Detect and prevent fraud
  • Investigate security incidents
  • Monitor for unauthorized access
  • Troubleshoot technical issues
  • Ensure service reliability
2.9

Deletion Records

When an account or guest profile is deleted, we keep a short record that the deletion happened: the original user ID, a SHA-256 hash of the email address, request and completion dates, how the request was made and verified, what was deleted, what was retained and why, and who processed it. A hash of an email address can still be linked back to a person by someone who already knows the email, so we treat these records as personal data (pseudonymized) and keep them only for the period in section 8.

Legal basis

Legal obligation and legitimate interests (proving that deletion requests were honored)

Why we need it

  • Prove that deletion requests were honored if audited
  • Handle disputes about deletion requests
2.10

Website Analytics (marketing website, with your consent)

We use Google Analytics 4 on our marketing website only if you accept analytics cookies in our cookie banner. Google states that Analytics 4 does not log or store IP addresses. We do not use Google Analytics inside the restaurant dashboard, the chat widget, or guest profiles, we have turned off advertising features, and we do not send names or email addresses to Google Analytics.

  • Pages visited, time on page, how you reached us, and clicks
  • Approximate location (country or city) derived by Google
  • Device, browser, and operating system type
  • Cookie identifiers set by Google Analytics

Legal basis

Consent (you can withdraw it at any time through the cookie settings)

Retention

Analytics data is kept for 14 months.

Why we need it

  • Understand which pages interest visitors
  • Improve our website
03

How We Use Your Information

3.1

Service Delivery

  • Provide AI-powered dish recommendations
  • Generate analytics dashboards and insights for restaurants
  • Manage restaurant profiles, menus, and teams
  • Personalize recommendations for guests who have a Discover profile
  • Process payments, manage subscriptions, and enforce plan limits
3.2

Service Improvement

  • Analyze aggregated or anonymized usage to improve recommendation accuracy
  • Develop new features based on aggregate trends
3.3

Communication

  • Send essential service messages (account, security, billing, email verification, password reset)
  • Provide customer support
  • Send marketing emails to restaurant users, only if they opted in
  • Notify you of changes to our Terms or this Policy

Opt out

You can withdraw marketing consent at any time in account settings or with the unsubscribe link. Service emails cannot be turned off. We do not send marketing emails to guests.

3.4

Security & Legal Compliance

  • Detect and prevent fraud, abuse, and unauthorized access
  • Investigate security incidents
  • Keep accounting records as required by law
  • Respond to lawful requests from authorities
  • Protect our legal rights
3.5

Automated Decisions and Profiling

Discover uses your saved preferences to rank and filter dishes. This is personalization only. It does not produce legal or similarly significant effects for you. You can edit or delete your preferences, or delete your profile, at any time.

05

How We Share Your Information

5.1

Service Providers (Sub-processors)

Provider

Stripe

Purpose

Payment processing

Data shared

Name, email, billing amounts

Provider

Vercel

Purpose

Application hosting

Data shared

Application traffic and data processed by the platform

Provider

Supabase, EU / US

Purpose

Database hosting

Data shared

All data stored in our database

Provider

Cloudinary

Purpose

Image storage and delivery

Data shared

Logos, background, and dish images

Provider

OpenAI

Purpose

AI recommendations and embeddings

Data shared

Chat messages, menu data, and (for signed-in guests) saved dietary preferences. Never name or email

Provider

Resend

Purpose

Email delivery

Data shared

Email addresses, names, message content

Provider

Google

Purpose

Sign-in with Google (restaurant users)

Data shared

Sign-in data exchanged when you choose Google Sign-In

Provider

Google (Google Analytics 4)

Purpose

Website analytics on our marketing website, only with your consent

Data shared

Cookie identifiers, pages visited, approximate location, and device and browser information from visitors of our marketing website

USDA data

We look up nutrition reference data from USDA FoodData Central. Only ingredient names are sent, never personal data.

5.2

What We Don't Do

  • We do not sell personal data or share it for advertising
  • We do not share guest profiles with restaurants
  • We do not share data with data brokers or competitors
  • We do not track individual diners across websites
5.3

Legal Requirements

We may disclose information when required by law, a court order, or a competent authority, or to protect our legal rights or prevent fraud or harm. We will notify you of such requests unless the law prohibits it.

5.4

Business Transfers

If TASTEEM is transferred to another person or company, including a new legal entity we form, your data may transfer with it under the same protections, and we will notify you.

06

AI Processing

  • Chat replies and menu search use third-party AI models (currently OpenAI) through its API.
  • Under the provider's API terms, data sent through the API is not used to train its models. The provider may keep it for a limited period for abuse monitoring.
  • AI answers can be wrong. They are not medical advice, and allergen or ingredient information must always be confirmed with restaurant staff.
  • Guests can use the chat without a profile and without saving any health-related preferences.
07

Data Security

We are a small team operated by one person, so we describe only the measures we actually use:

7.1

Encryption

  • In transit: TLS encryption for all connections
  • At rest: encryption provided by our hosting and database providers
  • Passwords: stored only as one-way hashes, never in plain text
7.2

Access Controls

  • Role-based access: team members see only what their role allows
  • API keys authenticate embedded chat widgets
  • Access to production systems is limited to the operator
7.3

Monitoring & Response

  • Activity logging for team accounts
  • Error and performance logs reviewed by the operator
  • Incident response: we investigate suspected incidents and notify affected users and authorities as the law requires
7.4

Infrastructure

  • Our hosting and database providers handle network protection, DDoS mitigation, and backups
  • Regular software updates and dependency patching

Breach notification

If a personal data breach is likely to put you at risk, we will notify you without undue delay. Where required, we also notify the Romanian data protection authority (ANSPDCP) within 72 hours.

No internet service is completely secure. Please protect your credentials and API keys.

08

Data Retention

Data type

Account data (restaurant users and guests)

Retention period

While the account or profile exists

Reason

Provide the service

Data type

After you delete your account or profile

Retention period

Removed from our live systems on deletion. Copies in encrypted backups are overwritten within 30 days

Reason

Honor deletion requests

Data type

Restaurant analytics

Retention period

Starter Bite (or no plan): 30 days. Main Course: 60 days. Chef's Special: 120 days

Reason

Provide dashboards based on your plan

Data type

Invoices and accounting records

Retention period

As required by Romanian accounting and tax law (generally 5 to 10 years depending on the document)

Reason

Legal obligation

Data type

Security and activity logs

Retention period

1 year

Reason

Security and fraud prevention

Data type

Deletion records

Retention period

3 years after the request is completed

Reason

Prove compliance and handle disputes

Data type

Marketing consent records

Retention period

Until consent is withdrawn, plus 2 years

Reason

Proof of consent

Data type

Website analytics (Google Analytics, marketing website only)

Retention period

14 months

Reason

Understand how our website is used

Data type

Cookie consent choices

Retention period

1 year in your browser; consent logs kept by our consent tool as needed to prove your choices

Reason

Proof of consent

Analytics note

Analytics older than your plan's retention period are deleted automatically. Account deletion is immediate and cannot be undone, so export your data first.

After deletion

  • Your account, team, menu, and personal data are deleted
  • Analytics for the deleted restaurants are deleted
  • Accounting records are kept as required by law
  • A pseudonymized deletion record is kept for the period above
09

Your Privacy Rights

Depending on where you live, you have the following rights:

9.1

Rights available to everyone

Right to Access

Request a copy of your personal data and information about how we process it.

How

Account dashboard export, or email octavianvoicu0@gmail.com

Right to Correction

Correct inaccurate or incomplete data. Update your profile, restaurant, and menu information.

How

Edit directly in account or profile settings, or email us

Right to Deletion

Delete your account or guest profile (the right to be forgotten). Deletion is permanent and cannot be undone.

How

Account or profile settings (Delete Account), or email us (subject: "Deletion Request")

Note

We keep a pseudonymized record that the deletion happened, as explained in section 8.

Right to Data Portability

Export your data in a machine-readable format and transfer it to another provider.

How

Account dashboard export, or email us

9.2

Additional rights (GDPR, EU and UK)

Right to Restrict Processing

Ask us to limit how we use your data in certain situations.

How

Email octavianvoicu0@gmail.com with your request

Right to Object

Object to processing based on legitimate interests. Objections to direct marketing are always honored.

How

Unsubscribe link or email us

Right to Withdraw Consent

Withdraw marketing consent, analytics cookie consent, or consent to save health-related preferences at any time, without affecting earlier processing. Deleting those preferences in your profile does the same.

How

Account or profile settings, cookie settings, or the unsubscribe link

Right Not to Be Subject to Automated Decisions

Our personalization has no legal or similarly significant effect, but you can ask us about it at any time.

How

Email us

Right to Lodge a Complaint

Complain to your local data protection authority.

9.3

California residents (CCPA)

  • Right to know what personal information we collect, why, and with whom we share it
  • Right to delete personal information
  • Right to correct inaccurate information
  • Right to limit the use of sensitive personal information. We use dietary and health-related preferences only to provide the service you asked for
  • Right not to be discriminated against for using these rights

We do not sell personal information and do not share it for cross-context behavioral advertising.

9.4

How to exercise your rights

  • Use your dashboard or profile settings where available
  • Email octavianvoicu0@gmail.com
  • We may ask you to verify your identity
  • We respond within 30 days (GDPR) or 45 days (CCPA)
  • Requests are free, except where they are clearly excessive or repetitive
10

International Data Transfers

TASTEEM is operated from Romania, but our providers process data in the EU and the United States.

10.1

Where We Process Data

  • Romania (EU): where the service is operated
  • EU and US: our providers, depending on the service (see the provider list in section 5)
10.2

How We Protect Your Data

  • Standard Contractual Clauses in the providers' data processing terms, for transfers outside the EEA
  • Adequacy decisions, where the European Commission has recognized a country's protection
  • Encryption in transit and at rest provided by our providers
  • Data processing terms with our providers
10.3

EU-US Transfers

  • Where a US provider is certified under the EU-US Data Privacy Framework, transfers rely on it
  • Otherwise they rely on Standard Contractual Clauses
  • The same security standards apply everywhere
11

Cookies & Local Storage

We use strictly necessary cookies and similar technologies, for example to keep you signed in, protect against attacks, and keep a chat working. These do not need your consent. On our marketing website we also use analytics cookies (Google Analytics), but only if you accept them. Stripe (checkout) and Google (Sign-In) may set their own cookies when you use them.

Consent tool

We use CookieYes to show the cookie banner and record your choices. You can change or withdraw your choice at any time through the cookie settings link on our website.

More information

See our Cookie Policy at https://www.tasteem.com/cookies for the list of cookies and how to manage them.

What we don't use

  • Advertising or retargeting cookies
  • Social media tracking pixels
  • Cross-site tracking

Do Not Track

We respect browser Do Not Track signals where feasible.

12

Children's Privacy

Restaurant accounts are for adults (18+). Guest profiles are for people aged 16 or older. We do not knowingly collect data from younger children. If you believe a child has created an account, contact octavianvoicu0@gmail.com and we will delete it promptly.

Parents guardians

If you discover that your child has created an account, contact octavianvoicu0@gmail.com for immediate deletion.

13

Changes to This Policy

  • We may update this Policy to reflect changes in our practices, features, or legal requirements.
  • For material changes we give at least 30 days' notice by email or in-app notification.
  • Where the law requires your consent for a change (for example new health-related processing), we will ask for it again.
  • Previous versions are available on request.
14

Data Protection Officer & Contact

We have not appointed a Data Protection Officer because the law does not require one for our size and activity. All privacy questions are handled by the operator.

Security issues

octavianvoicu0@gmail.com (subject: "Security Issue")

Deletion requests

octavianvoicu0@gmail.com (subject: "Deletion Request"), or Delete Account in settings

Address

Romania

Response time

Within 30 days
15

Regulatory Authorities

If you are unhappy with our response, you can complain to:

ANSPDCP (Romanian Data Protection Authority)

Address

B-dul G-ral. Gheorghe Magheru 28-30, Sector 1, București

Your local Data Protection Authority

Information Commissioner's Office (ICO)

California Attorney General

17

Effective Date

This Privacy Policy is effective as of October 13, 2026 and replaces the version dated December 14, 2025.

Thank you for trusting TASTEEM with your data.

AI Digital Menu for Restaurants | USDA-Verified | TASTEEM